Excel Minis
Fun-first football for little ones. First touches, movement games and bags of confidence.

Telford’s fastest-growing football coaching
Weekly sessions, holiday camps and development squads for children aged 3–16. Whatever their ability or ambition, they belong here.
01 Who it’s for
And not one of them needs a coach’s permission. There are no trials at our door.
They want to be a better footballerStructured, proper coaching that actually moves the needle.
They’ve never played beforeA first session that feels like fun, not a test.
They’re finding it hard to make friendsA team is one of the easiest places to belong.
Their confidence has taken a knockWe build kids up — on the pitch and off it.
They’re completely football-madFeed the obsession with challenges that stretch them.
They’re chasing an elite pathwaySerious development for serious ambition — we own that too.
02 Our programmes
From first-ever kicks to an elite pathway, there’s a programme for your child. Start wherever they are and move up when they’re ready.
Fun-first football for little ones. First touches, movement games and bags of confidence.
Our core weekly coaching, open to everybody and split by age and ability.
Two sessions a week, individual targets and player reviews for committed players.
A real pathway for girls — girls-only sessions, mixed sessions and events.
03 Why Excel
Beginners are never lost and confident players are never bored.
Confidence, friendships and character matter as much as the football.
FA-qualified, DBS-checked, first-aid trained and fully insured.
We meet children where they are and let them grow at their pace.

04 Where & when
Every session is split by age and ability. More sessions are on the way — including Excel Girls.
05 Loved by Telford families
★★★★★ Rated 5 stars by parents on Google.
“My 2 children have been attending Excel Coaching for a good few months and they really enjoy it. Matt, Alan and Sam are all very good coaches — they really take an interest in the kids. The training is always fun and engaging, and even though mine are different ages, they mix the sessions well. I’d recommend Excel to anyone.”
“Absolutely fantastic coaching group! The coaches are approachable, friendly and genuinely child-focused. Every child feels welcome and enjoys the football and the social side. The sessions are well planned, engaging and full of variety. Highly recommend!”
“Matt and Alan are excellent coaches. My son continues to improve with his football after each session and it shows when he plays for his team. Highly recommend.”
“Very nice, helpful team. They go above and beyond with football coaching — they don’t single anybody out, they get everyone involved and are easily approachable. Highly recommended.”

06 More than football
We’re building more than a coaching company — a place for every child in Telford to play, develop, belong and believe. Girls’ football, an opportunity fund for families who need it, and a community that goes far beyond the pitch.








07 Good questions
Our current sessions run at Broadoaks in Donnington (Fridays & Saturdays) and Donnington Skate Park (Excel Minis on Mondays), with more locations across Telford coming soon.
We coach children from 3 to 16. Excel Minis is for ages 3–5, our weekly sessions for 5–12, and our development and performance pathways for older, keener players.
Absolutely. Many of our players start as complete beginners. Every session is split by age and ability, so your child is always with others at their level.
Excel Minis is £20/month and our weekly sessions are £25/month, with no joining fee and no long contract. Your first taster session is completely free.
Yes — our coaches are FA-qualified, enhanced-DBS checked, safeguarding and first-aid trained, and we’re fully insured.
Book a free taster session in Telford today — no trials, no pressure, and no commitment. Just come and play.
★ Book a free taster
Tell us a little about your child and we’ll be in touch within a couple of days to arrange a free taster. No trials, no pressure.